Happy In Bag

Wednesday, June 20, 2007

Unsolicited Restaurant Concept











I recently paid over seven dollars for lunch at Hardee's. Rather than learning to work the ins-and-outs of dollar menus, I've come up with a far more compelling concept. The most ambitious of the countless independent Chinese restaurants across America should launch a "lunch for $6.00" coalition. Tips would be included in that price. Diners would get a meal like the one I paid $4.95 for yesterday at China Inn in Leavenworth- a main dish, eggroll and egg drop soup. Every member of this loose association would be required to have separate identical menus with ten $6.00 entree choices. They'd be obligated to spend a certain portion of marketing dollars to promote the concept. In exchange, they'd be allowed to place the association membership logo prominently outside their restaurant so passerby could identify the establishment as part of the "lunch for $6.00" coalition. It might put a little dent in the hamburger racket.

6 Comments:

  • At 8:55 AM, Blogger emawkc said…

    And do you have a name in mind for this commune of restaurants that serve Chinese food?

     
  • At 9:43 AM, Blogger Happy In Bag said…

    They'd retain their individual names, Emaw, but the coalition would be branded as "$6 Lunch Spot" or "10 for $6" or something like that.

    Many people pass by Chinese mom-and-pops because they don't know exactly what's on tap or how much they'll end up spending. My concept solves that problem.

     
  • At 2:10 PM, Anonymous Jason said…

    I once chose not to eat at this one mom and pop Chinese joint in Dallas called Sunny Teriyaki Hamburger Breakfast because it was called Sunny Teriyaki Hamburger Breakfast -- the combination of those words amounting to a culinary mess. I should have looked closer, though, and considered that maybe the name was intended to convey the proud diversity of the menu. The information conveyed being:

    1. It's sunny.

    2. It has Chinese food, or at least teriyaki-flavored dishes, teriyaki being the prince of flavorings.

    3. Hamburger is served, probably in the American, patty-and-bun style, since there haven't been any ground beef dishes on any Chinese menu I've ever seen.

    4. Similarly, one can assume that the "Breakfast" in the name refers to the usual yankee eggs and toast and whatnot.

    A wealth of information in only four words -- a veritable fortune cookie message!

     
  • At 2:20 PM, Blogger Happy In Bag said…

    Jason- Do you think Sunny Teriyaki Hamburger Breakfast would be receptive to an inquiry regarding franchise opportunities?

    Otherwise, I need to find a partner who speaks Mandarin so I can pursue my coalition concept. It's genius, I tell you!

     
  • At 6:46 PM, Blogger Xavier Onassis said…

    Hap, I gotta hand it to you. You're improving.

    That is the LEAST nauseating picture of a plate of food I've ever seen you post.

    It actually looks like real food that I can almost picture a human eating of their own free will.

    Keep up the good work!

     
  • At 3:10 PM, Blogger Jason said…

    By the way, Nara down here in the Crossroads serves an Asian burger. It's pretty tasty and saucy with shiitake mushrooms, but it's definitely not $6. Twice that, I think.

     

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